Modern Ordering & Operations for Distributors
EthicalHub is built for distributors, wholesalers, and large suppliers who manage recurring B2B customers. Replace email orders, spreadsheets, and manual picking with a modern system that works on top of your existing ERP — without changing how you run your business.
The Reality for Most Distributors Many distributors still rely on:
Orders coming via email, phone, and PDFs
Manual order consolidation
Printed picking lists
Limited visibility into customer buying behaviour
As order volumes grow, admin and warehouse complexity grow faster — limiting scalability.
EthicalHub Is a Distributor Operating System EthicalHub sits between your customers and your warehouse, providing:
Branded Online Ordering Portal
Your customers order through your branded experience
Centralised Order Consolidation
All orders in one place, ready for processing
Bulk Picking Optimisation
Reduce picking time with aisle-based workflows
Customer Behaviour Insights
Understand what your customers need
Demand Forecasting
See trends and plan inventory smarter
It enhances your operation without replacing your ERP, warehouse, or delivery model.
What EthicalHub Does — and Doesn't Do
What We Do
- Replace manual ordering workflows
- Reduce picking time and errors
- Provide actionable customer insights
- Improve repeat ordering and retention
What We Do
- Replace your ERP
- Control your pricing or margins
- Own your customer relationships
- Interfere with your logistics
You stay in control. Always.
Key Features for Distributors
White-label ordering portals
Your brand, your customers
Catalogue & pricing management
Full control over products and pricing
Order consolidation
Across all customers in one view
Bulk picking optimisation
Aisle-based workflows reduce errors
Customer analytics & forecasting
Data-driven insights for growth
Account management & reporting
Track performance and relationships
How it works EthicalHub is designed to plug into your existing operation with minimal disruption. No ERP replacement. No long implementation cycles.
Set Up Your White-Label Ordering Portal
We configure a branded ordering portal under your business name.
- Your logo, branding, and customer experience
- Your product catalogue and pricing rules
- Access controlled by you (per customer, per segment)
Your customers see your brand. EthicalHub runs quietly in the background.
Upload or Sync Your Product Catalogue
You can upload your full SKU list or sync it from your existing systems.
- Full catalogue or selected ranges
- Customer-specific pricing and availability
- Easy updates to products, prices, and categories
No technical complexity. No disruption to current workflows.
Customers Place Orders Digitally
Your customers order through the customised portal instead of emailing or calling.
- Reorder last week’s items
- Use templates or standing orders
- Order on a predictable weekly cycle
This reduces back-and-forth, errors, and manual entry for your team.
Orders Are Automatically Consolidated
EthicalHub groups all incoming orders into a single operational view.
- Orders consolidated by day, route, or customer group
- Total quantities calculated automatically
- No manual spreadsheets or copy-pasting
This creates consistency and predictability for warehouse operations.
Bulk Picking & Warehouse Optimisation
EthicalHub generates optimised picking lists to reduce labour time.
- Bulk picking across all orders
- Aisle- or zone-based picking paths
- Clear quantities and order references
Teams walk less, pick faster, and make fewer mistakes.
Gain Visibility & Insights
EthicalHub provides insights most distributors never get.
- Customer buying behaviour
- Weekly and monthly demand trends
- Drop-off alerts for declining customers
- Cross-sell and upsell opportunities
This supports smarter sales, forecasting, and account management.
Scale When You're Ready
Once the system is embedded, you can:
- Add more customers
- Expand into new segments (schools, aged care, hospitality)
- Opt into EthicalHub’s marketplace for new customer acquisition
You decide how and when to scale.
Implementation Timeline
Most distributors are live within 4–6 weeks
Week 1-2
Setup and catalogue import
Week 3-4
Internal testing and training
Week 5–6
Pilot customers go live
No heavy IT lift. No disruption to daily operations.
Two Ways Distributors Use EthicalHub
Marketplace Growth
- White-label ordering portal
- Custom branding
- Catalogue management
- Order consolidation
Best for distributors modernising their ordering process.
Marketplace Growth
Opt in to receive new customers from EthicalHub’s childcare marketplace.
You control:
- Whether you participate
- What products are listed
- Pricing and availability
Marketplace Growth
- White-label ordering portal
- Custom branding
- Catalogue management
- Order consolidation
Best for distributors modernising their ordering process.
Marketplace Growth
Opt in to receive new customers from EthicalHub’s childcare marketplace.
You control:
- Whether you participate
- What products are listed
- Pricing and availability
Marketplace access is an — upside
Two Ways Distributors Use EthicalHub
White-Label Only
Use EthicalHub purely for your existing customers through a customised ordering page.
No marketplace exposure. No new customers unless you choose to add them.
Marketplace Growth
Opt in to receive new customers from EthicalHub’s childcare marketplace.
You control:
- Whether you participate
- What products are listed
- Pricing and availability
Marketplace access is an — upside
Start Small With a Pilot Most distributors begin with:
60–90 day pilot
5–10 customers
White-label ordering only
This allows teams to see real operational improvements before scaling.